The hip hop scene is mostly conquered around the black community and race. at the start of the Hip hop and rap, releasing music and the environment that black african americans lived in was very rough and some of the events that were taken place also caused a racial dispute between black rappers/singers and against the police and racist people. One of the most popular tracks that striked back at the racial offense that the police was doing to black people is a song called ‘F**k the Police’ by one of the most inspirational music groups NWA.(Ni**as with attitude)

“Dr. Dre explained the song was created after the members of N.W.A were forced by police to lay face down in the street with guns to their heads.However, the reason why the police were harassing them was because Eazy-E was doing drive-bys shootings on innocent people on bus stops with a paintball gun”

Quote taken from: https://genius.com/Nwa-fuck-tha-police-lyrics

My magazine is mostly based around rap and also has a mix with Hip Hop. the audience i’m aiming towards is teenagers from the ages 18 below and  young adults in their 20’s. to show that my audience is named at teenagers i used a teenager that’s young in the front cover and i also used another teenager. The text is also informal so that they can understand and it would be easier for them to adapt to the magazine quicker and they can also relate to the magazine due to the type of slang thats being used like ‘innit’ or something like ‘you get me’. The style of the magazine is also urban and its not too formal. I also tried to use the right font to suit the style of the magazine. The magazine is mainly based around males but females are also included to my target audience. The type of clothing is also important as well because its what teenagers wear for example, Nike,Adidas,Puma etc

Here’s a list of some of the potential names that could’ve been the name of my magazine,these were a couple names i had in mind

The Flow                                                                                                                                                               Revolution                                                                                                                                                           Rhythm And Poetry                                                                                                                                           The Streets                                                                                                                                                         Lyrics And Bars                                                                                                                                                   MelloMag                                                                                                                                                             Rap-Up                                                                                                                                                                   Versatile flows                                                                                                                                                     Shortlisted:                                                                                                                                                       Lyrics And Bars                                                                                                                                                   MelloMag                                                                                                                                                                Rap-Up                                                                                                                                                                  Versatile flows

The name i chose: The name i chose for my magazine was called Mellomag. The reason why i chose that name was because i felt like it suited the style of the magazine and it also suites the models appearance. although the letter ‘w’ has been taken off ‘mello’ it still gives the reader/audience the type of vibe and not only that, it also gives that type of vibe about the magazine as its positive and how there’s nothing violent or too explicit which suits all age groups that are willing to read the magazine

many artists in the music industry host events and shows to make money and they also release projects (mixtapes,albums and ep’s).

shows are a great way for artists to interact with their fans or through social media. before a show artists tend to promote where they will be having a show before the date of the show and they would sell tickets online and keep promoting it until its sold out.

Licensing: If you get your song placed in a film, commercial, or TV show, chances are they’re going to pay you a licensing fee. These fees vary greatly, depending on the budget for the project, and how badly they want your particular song

Concert tours

A concert tour is a series of concerts by an artist or group of artists in different cities or locations and also diffrent countries. they perform a selection of songs from their album or solos in each city/location and each show lasts for around 1 to 3 hours long.Some artists also bring out support acts with them to perform aswell. Often concert tours are named differently to other concerts which makes it different compared to other artists tours. for example, Drake named his tour ‘Boy Meets World’.

merchandise

Alot of artists sell merchandise like Gear,products,clothing, and also do pop up stores to enlarge their brand. some artists do this early in their career while when most rappers retire they go to the more business side of selling their own merchandise. an artist which has done this is named Pharell williams and has a clothing brand named Billionaire boys club.

Songwriting/Composing: If you’re a songwriter, you could write songs for other musicians, or compose music specifically for film and television

Albums/mixtapes/ep’s

An Album/Mixtapes/ep’s is a collection of music of which an artists puts together to release to the audience. they mostly have around 11 to 20 songs on it and its mostly their best work because they spend months on working on it

Streaming: Although per-stream payouts from streaming services tend to be small, they can add up over time. Keep in mind that these services also help new fans discover your music, and shouldn’t be seen solely as an income generator.

Sponsorships: If you’ve built up a fan base, some companies are willing to sponsor musicians to reach those fans. Sponsorships can range from cash, to free products, services, and gear.

What music magazines are available?

1: Q.

2: Mojo.

3: The Fly.

4: Uncut.

5: Kerrang

6: New Musical Express.

7: Classic Rock.

Q magazine is a popular music magazine published monthly in the United Kingdom. Q was founded in 1986 by Mark Ellen and David Hepworth, who were dismayed by the music press of the time, which they felt was ignoring a generation of older music buyers who were buying CDs — then still a new technology.

Q music magazine also has subscriptions: 3 issues for just £3

https://www.greatmagazines.co.uk/q-magazine?gclid=CJ2onuXArdECFYg-GwodwjILPw

examples of the magazine

Mojo is a popular music magazine published initially by Emap, and since January 2008 by Bauer, monthly in the United Kingdom. Mojo (magazine) Mojo is a popular music magazine published initially by Map, and since January 2008 by Bauer, monthly in the United Kingdom. … In 2004 it introduced the Mojo Honours list, an awards ceremony that is a mixture of readers’ and critics’ awards.

Mojo magazine also has subscriptions: 3 issues for just £3

https://www.greatmagazines.co.uk/mojo-magazine?gclid=CNHK0NbBrdECFViRGwodKoQDRQ

examples of the magazine

Kerrang! Is a UK-based magazine devoted to rock music, currently published by Hamburg based Bauer Media Group. It was first published on 6 June 1981 as a one-off supplement in the Sounds newspaper.Kerrang is also a popular radio station which plays pop genre music In 2008, EMAP sold its consumer magazine to current owner Bauer Media Group. Kerrang also has a subscription deal: get 4 issues for just £4

https://www.greatmagazines.co.uk/kerrang-magazine?gclid=CJ_JidrErdECFbIW0wodMv4P_A

Examples of the magazine:

New Musical Express 

Express, popularly known by the acronym NME, created by Theodore Ingham, is a British weekly music journalism publication, published since March 1952.

NME Magazine Target Audience Analysis. Target Audience: Target audience is a group of people within the target market at which a product is aimed at. It can be defined by gender or age

Examples of NME:

 

 

The sales

Kerrang! – Total 246,000 readers

Men = 121,000
Women = 125,000
ABC1 = 141,000
C2DE = 105,000
15-34 = 173,000
35+ = 73,000

Q – Total 213,000 readers

Men = 171,000
Women = 42,000
ABC1 = 151,000
C2DE = 62,000
15-34 = 101,000
35+ = 112,000

Mojo – Total 171,000 readers

Men =133 ,000
Women = 38,000
ABC1 = 116,000
C2DE = 55,000
15-34 = 74,000
35+ = 97,000

The program i will be using to make my magazine is Adobe InDesign.  this will help me edit my front cover and along with my feature page. to show my progression i will be taking screenshots of how i will be making my front cover and feature page from before to after.

First of all what i would like to show is my draft of how i will be making my front cover and contents page:

Front cover

Contents page

pictures ill be using in my magazine:

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what will the feature page include:

in the feature page, it will include things like the artists back story and just some general questions to know about the artists life on a day to day basis. the main  magazine is mostly focused on the artist and what makes him to music. many of the answers coming from the artist will be fairly long and extended to give the reader something to read about.

the front cover page will include:

• masthead
• barcode with price
• coverline
• website
• quote
• issue date

what will the contents page include:

the contents page will include page numbers

• website
•  page numbers
• social media icons
• two pictures
• content that will be featured on the magazine

the feature page will include:

• 7 questions
• image
• quote
• title

this is currently how my front cover looks like.its a currently a draft and most definitely not my final piece of work. the picture of the model on the screen will be on my front cover and i will also be using another picture of him for the feature page

This is a rough draft of my feature page.  the feature page has two pages and i will be putting my background image on the right side of the page

this is how my feature page is currently looking. as you can tell from the last screenshot, i have added a  title and a picture. the current title that is displayed will not be the one i will be using because i will be using something more appealing to the audience. i will also be adding colour to the background so it doesn’t look plain.

Contents page:

from looking at my front cover it looks very blank and alot of things are missing like the bar code and cover lines. at the moment it doesnt look very appealing and theres alot of things i need to change.

after making some changes i can definitely see a big change in my front cover. it looks much more professional than before and theres less space. I removed the song title at the bottom because I felt like it wasnt needed there. I also chnaged the font in some of the writing to make it look better and also incresed some of the font sizes. i also added the website and put it on the top right with the issue date before that.

after looking at the feature page there were a couple of changes I had to make. I decided to change the background colour to black and change the font of the text to white. this makes the text easier to read and it matches the colors used in the magazine (black,white,light blue). another thing ive changed was changing the title of the feature page. this was because ‘Exclusive’ is too basic and it needs more of a flavour to it. I also increased the font size of the quote to make it bigger so its more likely to have a stronger meaning to the name and so it can cover much more space.

after making my changes I see a positive difference of the design with the feature page. the writing is much more clear and easier to read and so is the quote on the right side. the reason why I added a picture of the model was so the reader knows whos it about.

this is an incomplete version of my contents page. after reviewing my design there is a couple things I would have to input and change. one of the things I had to change was the title colour. the reason why I had to change it was so that I could make the title stand out so it looks more presentable and doesn’t look like normal text. another thing I would have to change is adding page numbers. This would help the reader locate the page of the topic and it makes it easier to navigate through the magazine so the reader wouldn’t get lost.

This is the final production piece of my contents page. I added the changes and I can honestly say I see a big improvement in change and design. the title stands out more and its more clear to see the title because its a different colour. I also added social media icons at the bottom so the readers know where to find more about MELLO MAG. near the top I also added the website link so the readers/audience can find more information and content of the magazine and what was also added was when the magazine was established. I wanted to use two images so it gives it more of a wider range and its about two people than just being focused on one artist. the sub headings are in bigger fonts with a small description. the reason why I done this was so that it gives a brief information on what the topic is about.

in the begging of starting my magazine this picture was going to be my front cover. the reason why i put this on my feature page was because i felt like this picture wasntr suitable for a front cover and the audience wouldnt be able to see my full appearence plus it would show that i have a shy characteristic

The reason why i decided to use this picture for my front cover is because is because its a straight portrait and its more of a front cover style more than the other picture .